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Made in A Day Season 1 Episode 3

In the series exploring cutting-edge manufacturing in America, the new balance flagship factory in Lawrence, Massachusetts is featured. They are one of the few big brand sneaker companies still making their shoes in America. A combination of high-tech machinery, hand crafting skills and global logistics come together to make and distribute their best-selling sneaker and bring it to the world.

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Serie: Made in A Day

Episode Title: Sneakers

Air Date: 2020-08-15